Adam has spent 25 years as a professional communicator, crafting messages, campaigns, partnerships and experiences to influence people’s attitudes and behaviours to support business objectives and drive commercially valuable outcomes. He has practical experience as a Media Manager, Policy Advisor, PR Manager, Marketing Manager, Sponsorship and Event Manager, Sponsorship Broker, Account Director, Director, Creative Director and Strategy Director, in his own business, mid-sized agencies, and public and private sector.

If you were a vegetable or herb what would you be, and why?

Egg Plant / Aubergine. Colourful, versatile but perhaps not to everyone’s taste.

What advice would you give your 20-year old self about life?

Listen more carefully, read more consistently, drink more water and a little less beer and approach every opportunity with courage and conviction.

What is it about YFM that made you says YES! to being on the board?

Its passionate leader and the really important work that it has to do.

It’s your last day on earth, what would the setting of your last meal be and what would you eat and/or drink?

The back deck down the south coast – something hot off the barbie with a glass of Clare Valley Shiraz.

Love us long time?